THE MAGAZINE OF PURPOSE PERFORMANCE WEAR

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November and December. Finishing the year strong at Ironman and Ironman 70.3 Langkawi

#findyourpurpose To cap off a purposeful first year, Purpose showed up strong at Ironman and Ironman 70.3 Langkawi 2017 surprising even ourselves. Fulfilling the promise of performance wear for triathlon and cycling built for the humid weather of South East… Continue Reading →

September and October. As racing season go on, Purpose continues momentum.

#findyour2017 With the season in full swing in September and October, Purpose began gaining traction in the triathlon and cycling scenes within Singapore and Malaysia. Straight from the high of having proven at the global stage at Race Across America, we… Continue Reading →

In July and August, we showcased ourselves at the Race Across America

Collaborating with Team Australia II, we took the leap to feature our jerseys and cycling bibshorts in the world’s toughest cycling race – Race Across America. The race is a total of more than 5,000 kilometres which the team completed in… Continue Reading →

In May & June, we introduced Purpose to the world

#findyour2017 After incubating for most of 2016; and several product upgrades later, we announced the launch of Purpose Performance Wear in May and June. Hosting two events in Singapore and Malaysia to commemorate this, our mission – to create for South… Continue Reading →

In March & April; signed athletes under sponsorship strategy, reaping benefits

#findyour2017 To deepen further the narrative that Purpose is designed and made for elite performance, we signed on several regional athletes under our sponsorship strategy. Lesley Lang Shuang (Singapore), Samantha Lee (Malaysia) and Alvaro Astiz (Spain) we’re the first to… Continue Reading →

In January & February, Purpose secured investments that helped us to be where we are today

#findyour2017 After incubating for most of 2016; testing fabrics, construction and products using most of our founder’s savings, we secured two rounds of seed investment in January and February 2017. This allowed us to be more ambitious in our product… Continue Reading →

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