In many ways, the launch of the PURPOSE 20/21 Season Series is influenced by the transformative period that we are all going through. As the team and I were brainstorming […]
Message from Founder, Noor Aziz Nothing happens by staying still Hello all; Today I’m proud to announce CUSTOM by PURPOSE, an end-to-end online design-to-production, including order taking and fulfilment facility […]
PURPOSE Performance Wear officially launched in Indonesia last year and we have been working hard to build the brand there, organising PURPOSE Fellowship rides and engaging with the multisport community. […]
PURPOSE Performance Wear signs American extreme endurance runner Zach Bitter Zach will be wearing the PURPOSE PRO Performance running top and shorts for the entire duration of the 100 Miles […]
Earlier this year, we officially entered India, starting with a sponsorship of the Turathlon 2020 in Bangalore. We are also happy to announce that we are now present in India […]
Today, we officially announce the partnership with Endure IQ and SFuels for their Ambassador Racing Team. This is a US-based athlete-ambassador programme that takes applications and awards the cream of […]
We are launching the PURPOSE Fellowship Brick series, led by Ziq Junaidy, to help you train in the lead up to the Powerman Malaysia 2020! It will take place every […]
Three years after its inception, PURPOSE Performance Wear – the only homegrown triathlon suit and cycling kit brand with a consumer base across Southeast Asia, Australia, Europe and United States […]
SINGAPORE, 26 Sep 2019 – PURPOSE Performance Wear, a premier trisuit and cycling kit brand from Singapore, is pleased to announce the partnership with the Malaysia Triathlon Association (“Malaysia Triathlon”) […]
SINGAPORE, 23 Sep 2019 – PURPOSE Performance Wear, the only homegrown trisuit and cycling kit brand in Singapore and Southeast Asia, is proud to announce the partnership with the Triathlon […]
We are so blessed that Suria featured us on their Suara Naluri documentary series, telling our founder’s story and the journey of our homegrown label. Here is the full video:
Compete vs Complete. What does it take to come in among the top in what is dubbed as the world’s toughest bike race – Race Across America? In the case […]
Success is the good fortune that comes from aspiration, desperation, perspiration and inspiration. It is just about 10 days until Purpose embarks on a journey that personally, I would have […]
FOR IMMEDIATE RELEASE To Take On The World’s Toughest Endurance Cycling Race, With Purpose 2 April 2017 Singapore, SG: Purpose Performance Wear is pleased to announce it’s sponsorship of Team Australia on their […]
FOR IMMEDIATE RELEASE Putting Singapore into the regional and global triathlon scene 1 March 2017 Singapore, SG: As part of a drive to get into the triathlon and cycling scene around the […]