THE MAGAZINE OF PURPOSE PERFORMANCE WEAR

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2 Different Stories, One Common Purpose

Success is the good fortune that comes from aspiration, desperation, perspiration and inspiration. It is just about 10 days until Purpose embarks on a journey that personally, I would have thought will happen much later. Within this small span of… Continue Reading →

Why Apparel? Why Not Tech? The Answer is Why Can’t Apparel be Tech?

Kevin Plank built Under Armour into a $4 billion behemoth. He’s just spent almost $1 billion to get into an entirely new business. Can this decade’s most unlikely tech startup beat Nike? Source: Kevin Plank Is Betting Almost $1 Billion… Continue Reading →

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