Kenneth Tan used to be extremely active and fit back in high school, competing in canoeing at the national level. Now 30, he actually completed his first Ironman 70.3 at […]
Only 24 years of age, Allison Yee has accomplished more than her peers, in competitive sports, academics and business. So what’s her secret to balancing all these at the same […]
Clad in skin-tight Lycra and punishing themselves in the heat. That’s what most people see when they watch a triathlon race. Not for the creative mind that Sue Kay has. […]
Lights on the bike are blinking. Lots of chatter in the dark. Brave souls getting their gear on to attempt the Everesting Challenge. One man was filled with excitement and […]
Ironman age group elite athlete Andy Wibowo from Indonesia is a well-known name in the triathlon circuit, having qualified for the prestigious Ironman World Championship in Kona twice, as well as […]
Message from Founder, Noor Aziz Nothing happens by staying still Hello all; Today I’m proud to announce CUSTOM by PURPOSE, an end-to-end online design-to-production, including order taking and fulfilment facility […]
In celebration of this year’s Malaysia Merdeka Day, we created an Everesting Challenge to climb the elevation of Mt. Everest (8,848m) on our bicycles. Led by SEA Games athlete and […]
Malaysian professional track cyclist Josiah Ng (now retired) was the first Malaysian to make it into the Olympic cycling finals, before going on to become a three-time Olympian at Athens […]
After working in the prison for 20 years (his first and only job since he finished national service), Masri Khairuman resigned to pursue a completely new career – as a […]
At the heart of all our products is our advanced fabric technology – HYPERMESH™. Unlike other kits made of a single, one-dimensional fabric, HYPERMESH™ is made of multiple advanced fabrics, […]
Head coach of Swimsmooth Singapore, Merle Talviste, only switched to sports as a career later in life. She was a landscape architect previously, doing city and regional planning, and her […]
A sense of pride, belonging and ownership – these are what you get from getting a custom trisuit from us, on top of our advanced fabric technology HYPERMESHTM to help […]
In the next episode of The PURPOSE Podcast, we have Colin O’Shea, head coach and founder of COS Coaching. Seven years ago, Colin came to Singapore with his finance career in […]
We have launched our own podcast series! The PURPOSE Podcast is brought to you by PURPOSE Performance Wear with co-hosts Noor Aziz, founder of PURPOSE, and Cheryl Tay. This podcast […]
PURPOSE Performance Wear officially launched in Indonesia last year and we have been working hard to build the brand there, organising PURPOSE Fellowship rides and engaging with the multisport community. […]
American extreme endurance runner Zach Bitter set two new world records – one for the the 100 Miles Treadmill (12:09:15) and the other for the 12 Hour Treadmill (98.64 miles). […]
PURPOSE Performance Wear signs American extreme endurance runner Zach Bitter Zach will be wearing the PURPOSE PRO Performance running top and shorts for the entire duration of the 100 Miles […]
Developed to combat heat and humidity in weathers as temperate as Southeast Asia, PURPOSE has been keeping triathletes, cyclists and runners cool and comfortable since its inception. At the core […]
We launched a six-week brick training series, PFBRICK, to help participants train for the Powerman Malaysia duathlon race that was originally scheduled for 15 March. Led by Malaysian SEA Games […]
The Southeast Asian endurance racing season kicked off in late February with Ironman 70.3 Bangsaen, Thailand. This race managed to go on, before the world got into lockdown mode due […]